08 People
Eight people who have run the thing.
No pyramid of juniors. Every engagement is led by a partner or principal who has held an operating role in the kind of company they advise.
088 people
Elena Marinova
Managing partner
Co-founded Northbridge after running operations for a national courier network. Leads the firm and still leads two engagements a year, usually where operations and organisation meet.
- Previously
- Operations director, parcel and courier network
- Based in
- Sofia
- Languages
- Bulgarian, English, German
Maya Bennett
Partner, Operations
Shapes engagements around the people doing the work, using interviews and process mapping to find the decisions that need clarity. Has led work in logistics, services and light manufacturing.
- Previously
- Head of operations, 900-person services group
- Based in
- London
- Languages
- English, French
Georgi Petrov
Partner, Margin and cost
Finds margin in pricing, range and discount discipline before anyone reaches for headcount. Builds profit views that finance and sales both trust.
- Previously
- Chief financial officer, food manufacturing and distribution
- Based in
- Sofia
- Languages
- Bulgarian, English, Russian
Oliver Reed
Partner, Growth and market entry
Develops practical capacity models and entry plans for companies preparing their next stage. Insists on twenty customer conversations before any forecast.
- Previously
- Built the Central European expansion of a software scale-up
- Based in
- London
- Languages
- English, Romanian
Tomasz Wójcik
Principal, Integration
Has run integration offices for eleven acquisitions in healthcare, insurance and business services. Measures an integration by who stays, not only by what is saved.
- Previously
- Integration lead, private equity portfolio team
- Based in
- Warsaw
- Languages
- Polish, English
Iva Stoyanova
Principal, Digital operations
Spent ten years implementing ERP and warehouse systems, which is why she fixes the process before anyone chooses software. Vendor-neutral by policy.
- Previously
- ERP programme manager, retail and distribution
- Based in
- Sofia
- Languages
- Bulgarian, English
Nadia Ellis
Principal, Organisation design
Works on decision rights, roles and the handovers between teams. Particularly at home in family businesses going through a change of generation.
- Previously
- Head of organisational development, family-owned manufacturer
- Based in
- London
- Languages
- English, Bulgarian
Sofia Lindqvist
Senior consultant
Models networks, capacity and demand. Supports engagements where the numbers decide the design, and turns them into tools the client keeps.
- Previously
- Network planner, third-party logistics provider
- Based in
- London
- Languages
- Swedish, English
All profiles are fictional demo content. Portraits are replaced by monograms on purpose.
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